Shoppers' Paradise

12/16/08 | by admin [mail] 122 views   | Tags: Malaysia, Shopping

Malaysia tourism industry is expected to see high tourist expenditure in coming years on account of good shopping facilities, aggressive marketing and high tourist inflow.

Malaysia is an excellent place for both international and local shoppers as it offers a wide range of products at competitive prices. Moreover, Malaysia has massive shopping malls and hypermarkets, ethnic stores, duty-free shops and exclusive boutiques that can help it becoming the most preferred shopping destination in the region. According to a survey conducted by Shopping Malaysia Secretariat, a division of Tourism Malaysia, in 2006, Malaysia was ranked as one of the top shopping destinations in the region after Singapore, Hong Kong, Dubai and Tokyo.

The biggest attraction of the year for international shoppers is the Malaysian Mega Sale Carnival, an event organized by the Malaysian Tourism Ministry, Tourism Malaysia and the Shopping Malaysia Secretariat. The event – that lasts for one month and held twice a year - showcases promotions, bargains and discounts of up to 70% on a broad range of products, services and brands at shopping malls and complexes around the country.

The increase in flow of tourists to Malaysia in the past few years is because of aggressive marketing and promotional campaigns by the Tourism Malaysia. One such campaign “Visit Malaysia Year 2007” was launched last year to attract domestic as well as overseas tourists. Such promotional activities are expected to escalate the number of tourists to over 20 Million by the end of 2008.

Shopping in Kuala Lumpur

Permalink

Pingbacks:

No Pingbacks for this post yet...